Toys R Us launches its Australian online store

Toys R Us Australia launches their online store on 1 October. Its main focus of capturing sales of larger outdoor bulky goods such as portable pools, swings, jungle gyms and trampolines, is an interesting and logical strategy. Most customers that visit Toys R Us Stores live within a 15 km radius of their 30 sites across Australia. The online store will allow more people across Australia access to these bulky goods.

Read more about the launch Toys R Us here

Social web's customer loyalty impact turns viral

It's not often we get to see Australian based research on cutting edge topics such as social media so my  eyeballs started to itch when I read this one.

This is a fantastic article based on research done in Australia. Commissioned by Rightnow (www.rightnow.com.au), the article discusses from an Australian perspective how poor customer experiences can negatively impact an organisation's bottom line and reputation. The survey  investigated how Australian consumers want organisations to engage with them through web sites such as Twitter, YouTube and Facebook

You will need to register with the site hosting the article, its free and a worthwhile read:

http://www.thewisemarketer.com/news/read.asp?lc=z63631ex3008zf 


Enjoy

email and the spam act

It appears that there is still lack of clarity with regards to knowledge of the SPAM Act

Hereis a useful link:

http://www.acma.gov.au/WEB/STANDARD/pc=PC_311260

SEO guidelines for Bing

I have had some queries recently as well as seeing an article at Anthillonline.com, about Bing an the SEO rules for Bing. There have been some comments that Australia is not on the radar yet for Bing and therefore the search results for Australian sites are still a little vague.

TO answer this, here is a post from the Bing blog which offers a white paper on SEO for Bing:

http://tinyurl.com/mrknvw

and here is the actual download page:

http://tinyurl.com/llgu2g