'Whistleblowing website' launched for retail sector > Inside Retailing > Articles page
Australian Internet entrepreneur Ruslan Kogan's latest publicity stunt is a take-off of Wikileaks - for people who feel aggrieved by retail experiences. TradeLeaks.com, is described as "a whistleblowing website that will make retail and trade open and transparent," says Kogan in a statement first thought was an out of season April Fool's joke."TradeLeaks is here to fix the bullshit in trade and commerce around the world," Kogan proclaimed.
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